Custom builds
Custom Web Development
Some businesses run on spreadsheets and WhatsApp because no product fits the way they work. Custom development is worth it when the process is genuinely yours and the manual version is costing real hours every week.
What we do
Client and vendor portals
Authenticated areas for documents, status, approvals and communication.
Booking and scheduling
Availability rules, capacity, reminders and calendar synchronisation.
Dashboards and reporting
Operational views that pull from your existing data rather than another manual report.
Membership and subscriptions
Tiered access, renewals, gated content and recurring billing integration.
CRM and API integrations
Connecting the website to the tools your team already uses so data stops being re-entered.
Workflow automation
Removing the repetitive steps between an enquiry arriving and someone acting on it.
What you receive
- Requirements document with agreed scope boundaries
- Data model and user role definitions
- Staged delivery with review at each milestone
- Authentication, permissions and audit logging
- API documentation for anything we expose
- Handover documentation and admin training
From idea
to online.
Eight stages, in order, with what happens at each one. Domain and hosting decisions are made in week one rather than the night before launch.
- 01
Discover
Week 1Understand the business, the buyer and the constraints.
What you sell, who decides, what they need to know first, and what is currently getting in the way. This is also where domain and hosting decisions get made rather than left to launch week.
- 02
Plan
Week 1–2Sitemap, page structure and content requirements.
Every page defined, every URL agreed, and a clear list of what content is needed from you. Waiting on content is the single most common cause of delay, so we surface it early.
- 03
Design
Week 2–4Wireframes, then full design for mobile and desktop.
Structure is agreed before visuals. You review a clickable prototype rather than a static image, so navigation and flow can be judged properly.
- 04
Develop
Week 4–7Build the front-end, CMS, forms and integrations.
Built on staging where you can watch it come together. Content is loaded as it becomes available rather than in one blocked-up batch at the end.
- 05
SEO foundation
Week 6–7Metadata, structure, schema, sitemap and redirects.
Technical SEO is part of the build, not an add-on afterwards. For redesigns, this is also where the URL map and redirect plan get finalised.
- 06
Test
Week 7–8Devices, browsers, forms, speed and accessibility.
Real device testing, form delivery verification, Core Web Vitals measurement and an accessibility pass — before launch, not after a complaint.
- 07
Launch
Week 8DNS, hosting, SSL, redirects and Search Console.
A controlled cutover with a rollback plan. Redirects verified by crawl, Search Console and analytics confirmed working on day one.
- 08
Maintain
OngoingUpdates, backups, monitoring and support.
Scheduled work under a maintenance plan or AMC, so the site does not quietly decay after handover.
Durations describe a typical ten-to-fifteen page business website. Your timeline is confirmed in the proposal.
Custom Development — questions
Ready to build
a better website?
Tell us what you are building. We will help you plan the right design, technology, hosting and maintenance setup.